What we offer?

Research

Did you know that how you ask a question can change how people answer it? And as we often can’t express exactly what is driving our actions, we often need to do more than simply relying on what people tell us as this can lead you to the wrong answers. At Affectiv, we understand how to design impactful research that takes into account both the conscious and unconscious drivers of our behaviour, and ensures we get to the heart of what you want to know.
With expertise in mixed methods research and the ability to consult leading academics, we can help uncover the customer or citizen insights you need to fully understand your audience, what drives their behaviour, and plan the next step of your business or service. Talk to us about how we can use surveys, data analytics, interviews/focus groups, and even rapid online experiments to answer the questions you have about people in an unbiased way.

Types of research available:

  • Surveys
  • Interviews and focus groups
  • Data analysis
  • Trials and experimental research

Behaviour change consulting

Unless we understand and account for both the conscious and unconscious drivers of our behaviour, the services, products or communications campaigns we design are unlikely to work as well as they could. Combining strategy consulting with expertise in behavioural insights, we can use industry leading tools and frameworks to identify the real barriers to the behaviour you're interested in, and design and test innovative and evidence based solutions to meet your objectives and ensure you know what works before scaling it. Whether you want to boost engagement, drive social change, or improve your clients experience, speak to us about how we can help and design a bespoke behavioural insights project to meet your aims.

Types of consulting services:

  • UX / Efficiency audits
  • Design and deliver behaviour change interventions
  • Developing strategic solutions and policies by better understanding human behaviour
  • Developing evidence based communications campaigns
  • De-biasing decision making and internal processes
  • Conducting A/B tests and other trials to find what works

Capability building

Learn the latest behavioural science techniques and how to use these insights in your own work to better engage your audience. Or use us to help build your own skills to be able to conduct surveys, research or iteratively improve your products in-house. We can deliver a range of workshops tailored to your needs, over a half day for short courses or 2 days (or more!) for more in depth workshops.

Types of capability building offers:

  • Introduction to behavioural insights and applying this to your work
  • How to spot and remove friction points to enhance the UX of your website or service
  • Research methods 101 and tailored support to starting your own internal research
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